Simon Sinek is a Genius: Why We Do What We Do

Simon Sinek is a Genius: Why We Do What We Do

This may be surprising to no one, but when I find something I love, I shout it from the rooftops. And today, I want to share my adoration for Simon Sinek. The dude is a genius! Am I right? Can I get an amen, brothers and sisters?! Sometimes I need just an extra boost of inspiration to feed my passion and Mr. Sinek is the guy who always delivers. Have you heard his TEDTalks? I highly recommend them. Most recently, I watched this one: “How Great Leaders Inspire Action.

Here is an excerpt:

“Why? How? What? This little idea explains why some organizations and some leaders are able to inspire where others aren’t. Let me define the terms really quickly. Every single person, every single organization on the planet knows what they do, 100 percent. Some know how they do it, whether you call it your differentiated value proposition or your proprietary process or your USP. But very, very few people or organizations know why they do what they do. And by “why” I don’t mean “to make a profit.” That’s a result. It’s always a result. By “why,” I mean: What’s your purpose? What’s your cause? What’s your belief? Why does your organization exist? Why do you get out of bed in the morning? And why should anyone care? As a result, the way we think, we act, the way we communicate is from the outside in, it’s obvious. We go from the clearest thing to the fuzziest thing. But the inspired leaders and the inspired organizations — regardless of their size, regardless of their industry — all think, act and communicate from the inside out.”

So, of course, I started asking myself, “What is my why?!” Why does Savvy provide the services and products that it does? And I realized that the reasons are very personal and, therefore, very inspiring (to me. Hopefully to you, too).

At Savvy, we deeply care about the law industry and about the people who practice law and the clients who benefit from this practice. I worked in a law firm as COO for many years and I witnessed first-hand the good that the law can create in our society. I also witnessed how fast-paced the legal industry moves and how hard it can be for administrators to keep everyone moving efficiently forward together.

And knowing that, I was able to create my Why:

At Savvy, we believe that the efficient and responsible practice of law offers our society ideals to which we should all aspire: equality and justice. We believe that clients deserve the best that each lawyer and law firm can deliver. We believe that lawyers and law firms do their best work when they run efficiently as a team. Therefore, we support our beliefs by supplying services and products that enable firms to unify their efforts and provide their clients with the absolute best legal advice imaginable. It’s an honor to do this work for you and to contribute to the ideas that our legal system stands for.


Savvy Training & Consulting works with leading companies and technologies to deliver the most up-to-date training solutions and curricula to law firms. Savvy recently unveiled an award-winning Learning Management System (LMS) for law firms, SavvyAcademyTM, which delivers scalable training capabilities, reportable data down to the individual user and 24/7 support, all for a fraction of the cost of traditional LMS services.


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