Maximize ROI with Technology Training: A Guide for Law Firms

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If you attended ILTACON23 in August, one thing was abundantly clear: Technology has become an indispensable tool for law firms to stay competitive, secure, efficient, and organized. Law firms today rely on a mind-boggling array of technology platforms and software solutions to streamline operations, manage cases, and safeguard sensitive client data. However, these investments in technology can yield limited returns if employees do not use them effectively. To maximize ROI (return on investment), ongoing technology training is essential. 

In this article, I will explore many of the technology platforms used by law firms today, the substantial investment firms make in technology, and strategies for ensuring that all employees maintain up-to-date technology skills.

The Landscape of Technology Platforms in Law Firms

The legal profession has evolved significantly over the past few decades, driven in large part by technological advancements. Today, law firms rely on a multitude of technology platforms to meet various needs, such as:

  • Case Management Software: Firms utilize software like Clio, MyCase, and PracticePanther to streamline case management, document storage, and billing.
  • eDiscovery Tools: In complex litigation, eDiscovery software such as Relativity and Logikcull (recently acquired by Reveal) help firms efficiently manage vast amounts of electronic data.
  • Document Management Systems: Solutions like NetDocuments and iManage help law firms organize, access, and collaborate on documents securely.
  • Cybersecurity Software: To protect sensitive client data, law firms invest in robust cybersecurity tools like Symantec, Palo Alto Networks, and Cisco’s security solutions. (Though everyone agrees that the first line of defense is security awareness training.)
  • Client Relationship Management (CRM) Software: CRM systems like Salesforce and HubSpot assist firms in managing client relationships, business development, and marketing.
  • Legal Research Databases: Platforms like Westlaw and LexisNexis provide legal professionals with access to extensive legal databases and research tools.

The Investment in Technology

Each of the tools listed above (and many others) require significant investment just to acquire and launch. However, these investments are generally accepted by firms for several reasons:

  • Enhanced Efficiency: Technology automates routine tasks, reducing manual labor and enabling lawyers to focus on higher-value work, ultimately increasing billable hours.
  • Data Security: Robust cybersecurity measures are essential to protect sensitive client information, ensuring compliance with regulations like GDPR and HIPAA.
  • Organization and Collaboration: Document management systems and collaboration tools enhance organization and enable seamless teamwork among legal professionals.
  • Client Satisfaction: CRM systems help law firms manage client relationships, providing personalized service and maintaining client satisfaction.
  • Competitive Advantage: Staying technologically updated gives law firms a competitive edge in a crowded legal marketplace.

The Pitfall: Ineffective Technology Utilization

Despite substantial investments in technology, the potential for a significant ROI can be hindered by inadequate utilization. Common issues include:

  • Resistance to Change: Employees may resist adopting new technologies due to a lack of familiarity or fear of disrupting established workflows.
  • Outdated Skills: As technology evolves, employees may fall behind in using the latest features and capabilities of software platforms.
  • Underutilized Features: Many firms only scratch the surface of what their technology can do, missing out on valuable features that could enhance productivity.
  • Security Risks: Ignorance of cybersecurity best practices can expose law firms to data breaches and legal liabilities.

Strategies to Maximize ROI on Law Firm Tech Acquisitions

To ensure that law firms maximize ROI on their technology investments, ongoing technology training is imperative. Here are some strategies to keep all law firm employees’ skills fresh:

  • Regular Training Sessions: Schedule regular training sessions to introduce new features, tools, and best practices. These can be conducted in-house or by bringing in external experts.
  • Online Learning Platforms: Utilize online learning platforms such as the SavvyAcademy LMS, loaded with the SavvySMART Content Library, to provide employees with access to a wide range of technology-related courses.
  • Regular Skills Checkups: Partner with a training vendor (I happen to know one I really like) to provide quarterly or bi-annual refresher skills checkups on the various platforms your firm uses.
  • Mentorship Programs: Establish mentorship programs where experienced employees can guide their peers in adopting and using technology effectively.
  • Certifications: Encourage and support employees in obtaining relevant technology certifications, which can validate their skills and commitment.
  • Feedback and Evaluation: Continuously gather feedback from employees to identify areas where additional training is needed. Regularly evaluate the effectiveness of training programs.
  • Gamification: Make learning fun and engaging by incorporating gamification elements into training programs, such as quizzes, challenges, and rewards.

In the digital age, technology is the backbone of efficient and secure legal practice. Law firms that invest in technology and prioritize ongoing training will reap the benefits of increased efficiency, improved client service, and a competitive edge. By embracing technology and ensuring that all employees maintain up-to-date technology skills, law firms can maximize their ROI and thrive in an ever-evolving legal landscape. Contact Savvy today to maximize ROI on your legal tech investments.

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